APA Style

Paul A. Schumann, Jr., Donna C. L. Prestwood, Alvin H. Tong, John H. Vanston. (1994). Innovate!: Straight Path to Quality, Customer Delight, and Competitive Advantage . : McGraw-Hill Companies, Inc..

Chicago Style

Paul A. Schumann, Jr., Donna C. L. Prestwood, Alvin H. Tong, John H. Vanston. Innovate!: Straight Path to Quality, Customer Delight, and Competitive Advantage. : McGraw-Hill Companies, Inc., 1994. Textbook.

MLA Style

Paul A. Schumann, Jr., Donna C. L. Prestwood, Alvin H. Tong, John H. Vanston. Innovate!: Straight Path to Quality, Customer Delight, and Competitive Advantage. : McGraw-Hill Companies, Inc., 1994. Textbook.

Turabian Style

Paul A. Schumann, Jr., Donna C. L. Prestwood, Alvin H. Tong, John H. Vanston. Innovate!: Straight Path to Quality, Customer Delight, and Competitive Advantage. : McGraw-Hill Companies, Inc., 1994. Textbook.