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Textbook

Risk Issues and Crisis Management in Public Relations



In this book, Michael Regester and Judy Larkin outline a comprehensive approach to managing situations that may turn into crises and handling crises once they occur. Their proposition is that it is impossible to live without risk and, therefore, it is important that organizations are in constant dialogue with all the stakeholders with whom they operate. This means that lines of communication must be open, regularly evaluated and that a basis for understanding needs to be established.


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EBUPT190484658.4056/EBUPT190484Perpustakaan Pusat (EBUPT190484)T E R S E D I A

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Informasi Detil

Judul Seri
-
No. Panggil
658.4056/EBUPT190484
Penerbit Replika Press Pvt Ltd: USA.,
Deskripsi Fisik
xvii, 245 p.
Bahasa
English
ISBN/ISSN/NPM
978-0-7494-5107-3
Klasifikasi
658.4056
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
4th edition
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

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Tidak tersedia versi lain



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