APA Style

Kerin, Roger A, Robert A. Peterson. (1993). Strategic Marketing Problems : Cases And Comments (6). USA: Allyn and Bacon.

Chicago Style

Kerin, Roger A, Robert A. Peterson. Strategic Marketing Problems : Cases And Comments. 6 USA: Allyn and Bacon, 1993. Textbook.

MLA Style

Kerin, Roger A, Robert A. Peterson. Strategic Marketing Problems : Cases And Comments. 6 USA: Allyn and Bacon, 1993. Textbook.

Turabian Style

Kerin, Roger A, Robert A. Peterson. Strategic Marketing Problems : Cases And Comments. 6 USA: Allyn and Bacon, 1993. Textbook.