APA Style

Peter, J Paul, Jerry C. Olson. (2010). Consumer Bihavior & Marketing Strategy (9). New York: McGraw-Hill Irwin.

Chicago Style

Peter, J Paul, Jerry C. Olson. Consumer Bihavior & Marketing Strategy. 9 New York: McGraw-Hill Irwin, 2010. Textbook.

MLA Style

Peter, J Paul, Jerry C. Olson. Consumer Bihavior & Marketing Strategy. 9 New York: McGraw-Hill Irwin, 2010. Textbook.

Turabian Style

Peter, J Paul, Jerry C. Olson. Consumer Bihavior & Marketing Strategy. 9 New York: McGraw-Hill Irwin, 2010. Textbook.